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[Digital Daily Reporter Anna Lee] Korea Expert (CEO Yoo In-ji) announced on the 30th that it completed Hanwha Life Insurance’s ‘Introduction of pre-underwriting and advancement of subscription design’ project.
Pre-underwriting is a process in which an insurance company evaluates the risk of an applicant and decides whether to subscribe through notification obligations written by the customer before issuing an insurance contract application form.
Previously, customers went through an underwriting process after filling out subscription documents and paying the first insurance premium, so there were cases where underwriting conditions were added or subscriptions were canceled depending on the screening results, leading to many complaints at the sales site. After the application form was written, the review period could take up to a week.
However, with the introduction of this system, Hanwha Life Insurance was able to provide screening results at the insurance subscription stage. Using artificial intelligence (AI) and big data technology, information required to be disclosed to customers is analyzed in advance and insurance subscription screening is automatically processed. This means that the number of cases where contracts are canceled due to lengthy reviews can be reduced.
Using this system, if it is difficult to sign up for insurance as a result of the screening, the planner can suggest an alternative product that the customer can sign up for. This may also lead to an increase in new contracts. If there is uncertainty about signing up after the automatic pre-screening, the underwriting department can request additional confirmation to increase work efficiency.
The advance underwriting system is being introduced throughout the insurance industry, and Samsung Life Insurance, Heungkuk Life Insurance, DB Life Insurance, and DGB Life Insurance are in the process of introducing the system.
Since Korea Expert first established the underwriting system at Hanwha Life Insurance in 2012, it has continuously upgraded it to reflect market needs and new technologies. In this project, a disease screening system was established by performing business consulting (provision of guidance) for prior underwriting based on experience in building multiple preliminary disease screening systems.
Kim Young-il, director of Korea Expert, said, “Through our long experience, we were able to obtain positive feedback from customers by proposing an efficient process for the pre-underwriting system and minimizing the occurrence of system errors.”
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Reporter Anna Lee
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